February 23, 2024

What is My LinkedIn SSI Score?

When you click on your LinkedIn SSI score, you are shown how you rank against other professionals in the same industry. LinkedIn also shows you how you compare with your network, as well as the average SSI for all of its users.

There are several pillars that make up your SSI score, including how well you are branding yourself on LinkedIn and your ability to engage with trends and insights in your industry. The other pillars include your success at finding the right people and connecting with them to develop relationships. While your SSI score may help guide you on where to focus your efforts, it is not necessarily the ultimate metric for sales success on LinkedIn.

A good SSI score helps you grow your professional network and connect with people who can become customers, partners, or influencers. It can also boost your credibility and reputation as a thought leader in the industry. It can even lead to more leads and sales opportunities.

LinkedIn also claims that active users gain 45% more sales opportunities than their non-active counterparts and are 51% more likely to hit their sales quotas. Having an impressive SSI score certainly won’t hurt your chances of reaching those goals.

Ultimately, the LinkedIn SSI score is more useful for beginners than for experienced sales pros. But don’t get too hung up on the number – if you have a strong social selling strategy that is focused on building meaningful relationships, your SSI will rise as a result of those efforts.

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