January 30, 2024

What Does Shadow Banned on TikTok Mean?

If you’re seeing a significant drop in the number of views you’re getting on your TikTok videos, you might be experiencing what’s called a shadow ban. While it’s not something that TikTok officially explains, we know that this is when your content has been hidden from users on the platform because it violates their community guidelines.

This is why it’s important to always be sure that your content complies with their rules and regulations. Violations of their community guidelines can include nudity and adult content, abuse of drugs or substance, hate speech, copyrighted music and video, and sharing fake news and misleading information.

One way to test whether you’re shadow banned is by searching for your content on TikTok’s search bar. If you can’t find your content, it may be because of a shadow ban. If you can, try deleting some of your past videos to see if that solves the problem.

It’s also a good idea to re-evaluate your posting strategy. While it’s tempting to go on a spree of liking and following other accounts in the hopes that they’ll return the favor, this is considered spam and could land you in hot water with TikTok’s algorithm. It’s best to post consistently and authentically, while keeping an eye on their community guidelines and policies as they continue to evolve. Frequent violations of their guidelines and policies can lead to a permanent ban. In this case, you’ll need to appeal their decision to get your account back on the platform.

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