January 29, 2024

How to Use Screaming Frog to Improve On Page SEO

Screaming Frog is a powerful tool that can be used by webmasters to identify a variety of technical SEO issues. Whether they want to locate broken links, optimize page titles and meta descriptions, or find errors in structured data or XML sitemaps, Screaming Frog can help webmasters improve their sites so that they are easily discoverable by search engines and provide a good user experience.

One of the first things that website owners need to do when using screaming frog is to run a crawl. This will bring up a list of all the pages on their websites with information about each one, including how often it is updated, its incoming and outgoing links, and more.

From here, website owners can prioritize fixes based on their impact on search engine visibility and rankings, the effort needed to address them, or how important they are for improving overall website performance. This is a key step in ensuring that the problems identified by Screaming Frog are addressed quickly and efficiently.

Screaming frog also offers a range of other useful features for improving on page seo. For example, it can be used to identify images that do not have alt text or to check if they are too long or too short. It can also be used to find pages that include the UA code for google analytics and to see which pages do not have this tag in place.

Lastly, website owners can use Screaming Frog to identify broken links. These are hyperlinks that point to non-existent pages or resources, which can negatively affect search engine crawling and indexing and cause users to be redirected to incorrect pages on the website. To locate broken links, website owners can use the “Response Codes” tab and filter for Client Error (44xxx) results. This will display a list of all the broken links found so that they can be corrected.

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