January 31, 2024

How to Stop Seeing Lives on Tiktok

Tiktok is a popular video-sharing app where users can create 15-second videos on any niche and topic. Many people are using the platform to make a name for themselves, support their startup, or become a social media influencer. To help them get started, the platform’s algorithm curates a collection of recommended videos on its For You page (FYP). Getting featured on this page can increase visibility, expand reach, and ultimately bring in more engagement.

The algorithm that powers the FYP uses a number of different signals to curate its recommendations. These include the user’s location, device type, and language preference. Other signals are based on the popularity of trending hashtags, sound bites, captions, and other popular elements found in videos. Some of these signals are weighted more heavily than others, so for example a comedy skit with a trending hashtag might rank higher on the FYP than a similar video without that same hashtag.

TikTok engineers are constantly optimizing the FYP algorithm, and noticeable tweaks are typically released with every app update. To prevent your FYP from getting stale, try regularly switching back and forth between your main Following feed and the FYP. This gives the algorithm a chance to refresh and broaden its content pool with new interest signals.

Finally, it’s important to limit extended marathon scrolling sessions on the FYP. Frequently watching the same videos can give the algorithm an inaccurate understanding of your interests and lead to repetitive recommendations on the FYP. If you want to avoid this, try to spend at least 20 minutes a day scrolling your FYP and then switch to your Following feed for the remainder of the day.

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