February 22, 2024

How to Make Snap Account Public

Whether you’re a Snapchat user trying to make their profile public in order to reach a wider audience or you are a creator looking for more opportunities with the platform, having a publicly discoverable account is essential. But how do you go about making your snap account public? In this article, we’ll break down the steps involved and give you some tips to help you navigate the process.

Getting Started

The Snapchat public profile feature was first introduced in 2020 for subscribers and brands, and then expanded to all users by the beginning of 2023. The feature allows people to showcase their creativity in a public way, gain more visibility with a larger community, and grow a following on the app. It also gives them access to creator-specific features such as Story Highlights, Spotlights, Lenses, and analytics about how others interact with their content.

To create a public profile, open the Snapchat app and tap the account icon in the top left. From there, scroll down to the “Public Profile” section and select Continue and Get Started. Snapchat will then display a page that describes the features and requirements for creating a public profile. To create a public profile, you must be 18 years or older, have a Snapchat account that’s been active for at least 24 hours, and have at least one bi-directional friend (who has added you back).

Having a public profile can give you the opportunity to engage with your audience in more meaningful ways through features like Story Replies and Quoting. It can also lead to collaborations and other opportunities that can make your business or brand stand out among the crowd. For example, a popular Snapchat user known as Shonduras grew his popularity on the platform by consistently posting creative content and engaging with his followers, often working with brands to promote products or events.

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