February 23, 2024

How to Get Your YouTube Shorts Seen

YouTube Shorts are a great way to attract new viewers who may not have scrolled past your long-form videos on the platform. However, with so many Shorts being uploaded on a daily basis, it can be difficult to stand out and gain engagement. Fortunately, with a few simple steps, you can optimize your YouTube Shorts to achieve greater reach.

A video’s title and description are the most important components to ensure that your video is seen. Incorporate an impulsive yet compelling title that clearly explains the nature of your clip, and provide a complete description to help viewers assess whether it is relevant to them. Then, add a hashtag and a link to your website or blog to further boost your video’s discoveryability.

Editing your YouTube Short is also crucial to capturing viewers’ attention. Ensure that your clip is no longer than 60 seconds and focus on delivering your message as concisely as possible. For example, Block Facts posts 27-second videos that generate millions of views on their channel.

Lastly, remember that your audience is most active on YouTube at certain times of day. To maximize your video’s organic reach, upload it during these peak engagement periods. Using a social media management tool like Vista Social can save you time and effort by taking the guesswork out of scheduling and optimizing your videos for maximum impact. Start your free trial of our platform today to discover how easy it is to schedule your clients’ YouTube Shorts, and all of their other social content, from one centralized location.

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