Facebook stories are a great way to build brand awareness, drive traffic and increase engagement on your Facebook page. However, there are some things to keep in mind when creating your Facebook story content. You want to avoid posting content that is too self-promotional, as this will annoy your audience and lead them to unfollow your page. Instead, try to post content that is informative and engaging for your audience. Some ideas for Facebook stories include behind-the-scenes videos, employee takeovers, how-to videos and more.
Facebook has set a video length limit for Stories at 1
The Facebook story features a library of different overlays, filters and emojis that you can use to enhance your visual content. You can also add text that is synced with your audio and a variety of effects such as bounce, slide, zoom in or out. Unlike regular posts on your page, you can also add links to your stories.
Adding a link in your Facebook stories allows you to direct audiences to your website, blog or other pages on your social media accounts. This feature allows you to drive more traffic and increase your conversions. It is also a great way to share important information with your followers in a convenient and quick manner.